Privacy Policy

1. Information We Collect

We may collect the following types of information:

Personal Information

Name, email address, phone number, and any other information you voluntarily provide through forms, inquiries, or scheduling tools.

Usage Data

Information about how you interact with the Site, such as pages visited, time spent, and general browsing behavior.

Technical Data

IP address, browser type, device type, device identifiers, approximate location data, and related technical information collected automatically through standard web technologies.

QR Code Interactions

When you interact with QR codes linked to this website, we collect the specific QR route accessed, the timestamp of the scan, and a general device category (e.g., mobile or desktop). This information is used solely to understand how physical marketing materials are performing. No personally identifiable information is collected through this process.

2. How We Use Your Information

We use collected information to:

• Respond to inquiries and provide requested services
• Communicate with you regarding real estate opportunities or updates
• Improve, personalize, and optimize website functionality and user experience
• Analyze site traffic and performance
• Maintain the security and integrity of the Site

3. Communication Consent

By submitting your information through forms on this Site, you consent to being contacted by Byron Reese Real Estate via phone, email, or text message regarding your inquiry or related services. Consent is not a condition of purchase or service. Message and data rates may apply. You may opt out at any time.

4. Cookies and Tracking Technologies

This Site uses Cloudflare Web Analytics to understand aggregate site traffic. Cloudflare Web Analytics is cookieless and does not track individuals, set cookies, or share data with third parties.

This Site also uses the Meta Pixel, an advertising tool provided by Meta Platforms, Inc. The Meta Pixel sets the following cookies on your browser:

• _fbp — set on page load to identify your browser for ad targeting purposes. Expires after 90 days.
• _fbc — set if you arrive via a Meta ad link. Stores the click reference for attribution. Expires after 90 days.

These cookies allow us to serve tailored advertising on Meta platforms (Facebook and Instagram) to people who have visited this Site. Data collected through the Meta Pixel is processed by Meta in accordance with their Data Policy .

You can opt out of Meta's use of cookies for advertising purposes through your Meta Ad Preferences or through the Digital Advertising Alliance opt-out at optout.aboutads.info .

5. Third-Party Services

We use third-party tools and services to operate this Site. These third parties may collect and process data in accordance with their own privacy policies. We are not responsible for the privacy practices of third-party services.

Third-party services currently in use include: Meta Platforms (advertising), Cloudflare (analytics and hosting), Cal.com (scheduling), Tally (forms), OpenAI (AI chat), and Mapbox (mapping).

6. AI-Generated Content

This Site may include AI-generated content or tools. While we strive for accuracy, AI-generated responses or summaries may contain inaccuracies, omissions, or outdated information.

7. No Legal or Financial Advice

Information provided on this Site, including any responses generated through tools or communication features, is for general informational purposes only and does not constitute legal, financial, or tax advice. You should consult appropriate licensed professionals for advice specific to your situation.

8. Data Sharing

We do not sell personal information as traditionally defined under applicable privacy laws. We only share information when necessary to:

• Provide requested services
• Comply with legal obligations
• Protect our rights or prevent fraud

9. California Privacy Rights (CCPA)

If you are a California resident, you have the right to:

• Request access to the personal information we collect
• Request deletion of your personal information
• Know how your information is used

We do not sell personal information as defined under the California Consumer Privacy Act (CCPA). To exercise your rights, please contact us using the information below.

10. Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law.

11. Data Security

We implement reasonable security measures to protect your personal information; however, no method of transmission over the internet is completely secure, and absolute security cannot be guaranteed.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Continued use of the Site after changes are posted constitutes acceptance of the updated policy.

13. Contact Information

If you have any questions about this Privacy Policy or how your information is handled, please contact: